How The Irish Sásta Box Uses PushBundle to Create Personalized Irish Treat Gift Boxes on Shopify

What would you put in a box filled with your favorite Irish treats? Maybe a few packets of Tayto crisps, some Cadbury chocolate, Barry's Tea, or extra bags of your favorite sweets.

That's exactly the kind of choice The Irish Sásta Box wanted to give its customers.

The Irish gifting brand lets shoppers create personalized treat boxes by choosing 10 items from its collection of Irish snacks and sweets. But turning this idea into a smooth Shopify shopping experience required more than simply listing products together.

The brand wanted to organize its treat products around a dedicated gift box, allow customers to select multiple quantities, and give the bundle builder enough space on the product page.

With PushBundle's Mix & Match Multi-Product Bundle feature and support from the PushBundle team, The Irish Sásta Box created a shopping experience where customers can build their own box of Irish favorites.

The Story Behind The Irish Sásta Box

The Irish Sásta Box is a small Irish gifting business based in Clara, County Offaly, Ireland.

Founded by Kieran Dolan, the brand focuses on bringing familiar Irish treats to customers who enjoy them, miss them, or want to share them with someone special.

The word Sásta means satisfied in Irish, reflecting the brand's goal of bringing a little happiness to customers through carefully prepared gift boxes.

Each box is packed by hand and includes a personal touch. The brand emphasizes Irish products, handwritten notes, and thoughtful packaging.

Its gift boxes are suitable for birthdays, special occasions, or simply sending someone a taste of home.

But instead of deciding what goes into every box, the brand also gives shoppers the freedom to choose their own combination of Irish treats.

What They Sell

The Irish Sásta Box brings together a range of familiar Irish snacks, chocolates, sweets, and everyday favorites.

Its Build Your Own Sásta Box includes products from categories such as:

• Irish Crisps and Snacks: Tayto crisps, popcorn, and other savory favorites.

• Chocolates: Cadbury Dairy Milk, Caramel, Fruit & Nut, and other chocolate varieties.

• Sweets: Athlone Sweets Fizzy Cola Bottles, Fizzy Mix, Fruit Drops, and Fruit Jellies.

• Biscuits: Bolands Bourbon Creams, Custard Creams, Fig Rolls, and Jaffa Cakes.

• Tea and Other Irish Favorites: Barry's Tea and a variety of recognizable Irish grocery products.

Customers can combine products from these categories to create a personalized gift box with 10 items.

They can also choose multiple quantities of the same product if they have a particular favorite.

What Makes The Irish Sásta Box Stand Out

Many gift stores offer ready-made boxes with products selected in advance. The Irish Sásta Box takes a more personal approach.

Its Build Your Own Sásta Box gives customers control over what goes inside.

Someone who loves chocolate can fill more of their box with Cadbury favorites, while another customer might prefer a combination of crisps, tea, biscuits, and sweets.

The store also allows customers to request particular products. Shoppers can select a request option, choose how many requested items they want, and leave the details in the special instructions at checkout.

These requested items count toward the box's total of 10.

That flexibility makes the gift box suitable for different preferences without requiring the brand to create a separate fixed bundle for every possible combination.

The challenge was turning that flexibility into an easy-to-use Shopify shopping experience.

Challenges They Faced on Shopify

The Irish Sásta Box wanted its Build Your Own Box experience to feel simple for customers while keeping the product page organized.

However, the store had several requirements that needed a more customized approach.

Challenge 1: Keeping Individual Treat Products Separate From the Main Storefront Experience

The Irish Sásta Box wanted customers to discover its treats through the Build Your Own Sásta Box rather than having to browse every individual product separately.

The merchant approached PushBundle with a specific question: Could individual treat products be set to Unlisted in Shopify so they would not appear in the regular catalog and search, while remaining available for purchase inside the Mix & Match bundle?

This mattered because the gift box was intended to be the main shopping experience.

Showing every individual sweet, biscuit, chocolate, and snack as a separate product could make the catalog less focused on the brand's personalized gifting offer.

The challenge was to organize multiple existing products into one dedicated bundle experience while exploring how to control their visibility elsewhere in the store.

Challenge 2: Allowing Customers to Choose Any 10 Treats, Including Multiple Quantities

The brand's Build Your Own Box follows one important rule: every completed box must contain 10 items.

However, those 10 items do not have to be 10 different products.

For example, a customer might want three Fizzy Cola Bottles, three Fizzy Mix packs, and four Fruit Drops. Another customer might prefer 10 completely different treats.

The store needed to support both shopping styles.

Without a suitable Mix & Match setup, customers could face difficulties selecting multiple quantities and keeping track of how many products they had added.

The challenge was to let customers create their preferred combination while maintaining the required 10-item box size.

Challenge 3: The Default Shopify Product Image Took Up Space Needed for the Bundle

The Irish Sásta Box had another requirement after working with PushBundle's Mix & Match feature.

The store's Shopify theme displayed the main product image on the bundle product page.

While product images are useful for ordinary product listings, this layout did not match what the merchant wanted for its Build Your Own Box.

The brand wanted customers to focus on the full selection of treats, quantities, and bundle details.

Having the theme's main product image alongside the bundle interface reduced the space available for the product selection table.

The merchant needed a cleaner page layout where the PushBundle table could use the full width of the page.

How PushBundle Solved It

The PushBundle support team first connected with the merchant through a live meeting to understand the store's requirements.

The team then helped the merchant work with PushBundle's Mix & Match Multi-Product Bundle, using the table layout to display the available treats.

When the merchant requested further changes to the product page, the support team also applied a custom script through the theme editor to hide the main product image.

Here's how the setup addresses the store's main requirements.

Solution 1: Bring Individual Treats Together in One Mix & Match Bundle

PushBundle's Mix & Match Multi-Product Bundle feature allows The Irish Sásta Box to display a range of existing Shopify products within one customizable gift box.

Instead of making shoppers visit separate product pages for every sweet, biscuit, or snack, the store presents eligible products together inside the Build Your Own Sásta Box.

Customers can browse options such as Athlone Sweets, Barry's Tea, Cadbury chocolate, and other Irish favorites from the same product selection area.

The table layout keeps the products organized, with individual product names and quantity controls that make building a box straightforward.

This gives the merchant a dedicated bundle shopping experience built around the gift box rather than individual product listings.

PushBundle's Multi-Product Mix & Match layout brings different Irish treats together in one customizable gift box.

Solution 2: Let Customers Mix Their Favorites With an Exact 10-Item Requirement

PushBundle helps The Irish Sásta Box organize its gifting experience around a fixed box size of 10 items.

Customers are free to choose different products or increase the quantity of their favorites.

For example, a customer can build a box containing:

• 3 Athlone Sweets Fizzy Cola Bottles

• 3 Athlone Sweets Fizzy Mix

• 4 Athlone Sweets Fruit Drops

The total is 10 items, completing the box.

The bundle interface displays a live selection count, allowing customers to see how many items they have chosen.

Once the required quantity is reached, the interface shows Selected Products 10/10 along with a green Pack 1 complete! confirmation.

This makes it easy for customers to understand when their personalized gift box is ready.

The quantity controls also allow customers to adjust their selections without having to remove and add products through separate pages.

For The Irish Sásta Box, this means offering genuine product choice while keeping the gift box size consistent.

PushBundle tracks the selected items and confirms when customers complete their personalized 10-item Irish treat box.

Solution 3: Create a Full-Width Bundle Shopping Experience With Custom Theme Adjustments

After setting up the Mix & Match bundle, The Irish Sásta Box wanted to improve how the selection table appeared on its Shopify product page.

The main product image displayed by the store's theme was taking up space that the merchant wanted to use for the bundle builder.

To address this, the PushBundle support team applied a custom script through the Shopify theme editor to hide the main product image for the bundle product.

This allowed the PushBundle table layout to occupy more of the page instead of competing with the theme's standard product image section.

Customers can now focus on the product list, view available treats, and adjust quantities within a wider selection area.

This change is particularly useful for a bundle containing many eligible products because the table needs enough room to display product information and quantity controls clearly.

By adjusting the theme alongside the PushBundle setup, the support team helped the merchant create a product page better suited to its personalized gifting experience.

PushBundle's support team helped The Irish Sásta Box create a wider bundle layout by hiding the theme's main product image.

Conclusion

The Irish Sásta Box wanted to make Irish gifting more personal by allowing customers to choose exactly what goes into their treat boxes.

But creating that experience required a solution that could bring multiple products together, support flexible quantities, and fit naturally into the store's Shopify theme.

With PushBundle's Mix & Match Multi-Product Bundle feature, the brand offers a customizable 10-item treat box where shoppers can combine their favorite sweets, snacks, biscuits, and chocolates.

The live selection counter helps customers complete their boxes, while the customized full-width layout makes the product selection experience easier to navigate.

The support team's assistance with the table layout and theme customization also shows how a bundling solution can be adapted to a merchant's specific storefront requirements.

For Shopify merchants selling gift boxes, snack collections, confectionery, or other customizable products, The Irish Sásta Box provides a practical example of how Mix & Match bundles can support personalized gifting.

Want to let your customers build their own gift boxes? Explore PushBundle on the Shopify App Store and create a Mix & Match bundle for your Shopify store.

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